{"id":70780,"date":"2022-12-17T12:00:00","date_gmt":"2022-12-17T12:00:00","guid":{"rendered":"http:\/\/counsellingtu.onpressidium.com\/?p=70780"},"modified":"2023-08-14T16:33:03","modified_gmt":"2023-08-14T15:33:03","slug":"seo-for-therapists","status":"publish","type":"post","link":"https:\/\/counsellingtutor.com\/seo-for-therapists\/","title":{"rendered":"248 \u2013 SEO for Therapists"},"content":{"rendered":"\n<a href=\"https:\/\/counsellingtutor.com\/seo-for-therapists\/\" target=\"_self\" itemprop=\"url\" rel=\"noopener\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/counsellingtutor.com\/wp-content\/uploads\/2022\/12\/CT-Podcast-Ep248.jpg\" alt=\"CT-Podcast-Ep248 featured image - Topics Discussed: Evaluating Counselling Skills - SEO for Therapists - Applying Attachment Theory and Research in Day-to-Day Counselling\" itemprop=\"image\" height=\"350\" width=\"730\" title=\"CT-Podcast-Ep248\" onerror=\"this.style.display='none'\">\n\t\t\t\t<\/a>\n\t<h1>248 &#8211; SEO for Therapists<\/h1>\n\t<h2>Evaluating Counselling Skills &#8211; Applying Attachment Theory and Research in Day-to-Day Counselling<\/h2>\n\t<div class=\"smart-track-player-container stp-color-006cb5-EEEEEE spp-stp-desktop\" data-uid=\"84fb1c0a\"><\/div><div class=\"spp-shsp-form spp-shsp-form-84fb1c0a\"><\/div>\n\t<a href=\"https:\/\/itunes.apple.com\/gb\/podcast\/counselling-tutor\/id1080407675#\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/counsellingtutor.com\/wp-content\/uploads\/2012\/12\/subscribe_itunes-button-small.jpg\" alt=\"subscribe_itunes button small\" width=\"144\" height=\"49\"><\/a>\n\t<p>In Episode 248 of the Counselling Tutor Podcast, your hosts Rory Lees-Oakes and Ken Kelly take us through this week&#8217;s three topics:<\/p>\n<ul>\n<li>In &#8216;Theory in Practice&#8217;, we look at evaluating and improving your counselling skills.<\/li>\n<li>Then in &#8216;Practice Partner&#8217;, Rory and Ken discuss SEO for therapists and counsellors (in particular how to use local SEO effectively).<\/li>\n<li>And finally in &#8216;Practice Matters&#8217;, Rory speaks with Dr. Jeremy Holmes on attachment theory and research in day-to-day counselling.<\/li>\n<\/ul>\n\t<div id=\"cbox-vODZZySnaq10cn4g\"><\/div>\n\t<h2>Evaluating Counselling Skills [starts at 02:42 mins]<\/h2>\n\t\t\t<h5>This episode of Counselling Tutor Podcast is sponsored by<\/h5><h3>WebHealer.net<\/h3>\t\t\t\n\t\t\t\t<ul>\n<li>WebHealer are the <strong>go-to provider of websites for private practitioners<\/strong> in the UK.<\/li>\n<li>Established over 20 years, WebHealer offers a <strong>non-technical and fully supported service<\/strong> to help therapists grow their private practice.<\/li>\n<li><strong><em>Just one customer from your website each year pays for their service.<\/em><\/strong><\/li>\n<\/ul>\n<p>Go to&nbsp;<strong><a href=\"https:\/\/www.webhealer.net\/ct\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/webhealer.net\/&amp;source=gmail&amp;ust=1662253577981000&amp;usg=AOvVaw2VmbZf9eQZM37VpJUQ4xLQ\">WebHealer.net<\/a>&nbsp;<\/strong>and use coupon <strong>CT100<\/strong> for \u00a3100 off their &#8220;Do it for me&#8221; service.<\/p>\n\t\t\t<a href=\"https:\/\/www.webhealer.net\/ct\/\" target=\"_blank\" rel=\"noopener\" role=\"button\" aria-label=\"Visit WebHealer.net\">\n\t\t\t\t\t\t\tVisit WebHealer.net\n\t\t<\/a>\n\t<p>When it comes to improving your counselling skills, practice makes perfect. Here are some ways Rory and Ken suggest you may want to go about this:<\/p>\n<ul>\n<li>For skills evaluation, record stimulated skills sessions and ask your peers\/colleagues to listen and offer feedback.<\/li>\n<li>Don&#8217;t be frightened when it comes to practicing these skills &#8211; the more we know, the less we fear.<\/li>\n<li>This is a lifetime endeavor &#8211; even once you&#8217;re qualified, you can always develop your counselling skills further.<\/li>\n<li>What does the theory tell us about the skill &#8211; what is the result of using this skill for the speaker and listener?<\/li>\n<li>In retrospect, would you choose the same skill? Or would a different skill have been more effective?<\/li>\n<li>You&#8217;re looking for client movement &#8211; are they feeling heard? Understood?<\/li>\n<\/ul>\n\t\t\t<h5>Theory to Practice is sponsored by<\/h5><h3>Counselling Skills Academy<\/h3>\t\t\t\n\t\t\t\t<p>Learn counselling techniques by seeing&nbsp;<em><strong>counselling skills used in real sessions by qualified therapists<\/strong><\/em>.<br>Real sessions &#8211; real-life presentations &#8211; real skills.<\/p>\n\t\t\t<a href=\"https:\/\/counsellingskillsacademy.com\/\" target=\"_blank\" rel=\"noopener\" role=\"button\" aria-label=\"Click Here for More Information\">\n\t\t\t\t\t\t\tClick Here for More Information\n\t\t<\/a>\n\t<h2>SEO for Therapists [starts at 20:20 mins]<\/h2>\n\t<p>As clients are an essential part of running your practice, it&#8217;s important that when someone in your area is searching for help, your website can easily be found.<\/p>\n<p>The key points of this section on SEO for therapists include:<\/p>\n<ul>\n<li>You want whatever people might be searching for to be on your website. E.g. if a client is searching &#8220;counselling in (town\/city)&#8221; you&#8217;re going to want your website to state pretty early on that you are a counsellor based in said town or city.<\/li>\n<li>Google My Business &#8211; registering your website with Google will confirm your location and establish you as a legitimate business, something that will help your therapy website&#8217;s SEO. This may result in your website coming up higher in searches made in your area.<\/li>\n<li>Another way to help improve the SEO of your therapy website is to make sure that the contact details and address you use on your website are consistent everywhere.<\/li>\n<li>Your website will need a privacy policy.<\/li>\n<li>Paying attention to these details are all small things that can make your website more favourable to Google&#8217;s algorithm and therefore place your website higher on search results.<\/li>\n<\/ul>\n\t\t\t<h5>Get on-demand Certified CPD that is implementable in your practice<\/h5><h3>Counsellor CPD Library <\/h3>\t\t\t\n\t\t\t\t<ul>\n<li><strong>Over 150 hours of on-demand CPD lectures<\/strong> to help you stay current with your CPD ethical requirements<\/li>\n<li><strong>Support, and be supported<\/strong>, by thousands of other counsellors as a member of the exclusive online community.<\/li>\n<li><strong>Access your learning anytime you want<\/strong> &#8230; anywhere you choose &#8230; using any device type &#8211; desktop or mobile.<\/li>\n<\/ul>\n\n\t\t\t<a href=\"https:\/\/counsellingtutor.com\/online-cpd-for-counsellors\/\" target=\"_blank\" rel=\"noopener\" role=\"button\" aria-label=\"Click Here for More Information\">\n\t\t\t\t\t\t\tClick Here for More Information\n\t\t<\/a>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/counsellingtutor.com\/wp-content\/uploads\/2021\/05\/Counsellor-CPD-what-is-inside.png\" alt=\"Counsellor CPD Library - computers and mobile phone showing what is inside the CPD library for counsellors\" title=\"Counsellor CPD Library - what is inside\" itemprop=\"image\">\n\t<h2>Applying Attachment Theory and Research in Day-to-Day Counselling [starts at 38:57 mins]<\/h2>\n\t<p>In this week&#8217;s &#8216;Practice Matters&#8217;, Rory speaks with Dr. Jeremy Holmes on applying attachment theory and research in day-to-day counselling.<\/p>\n<p>The main points of this discussion include:<\/p>\n<ul>\n<li>When encountering clients, we need to be absolutely open-minded &#8211; we don&#8217;t want our theories rattling around the room as this can interfere with our receptiveness to clients and may interfere with a client&#8217;s openness.<\/li>\n<li>When we&#8217;re threatened, stressed, or ill; our capacity to think or explore is put on hold and we seek out an attachment figure.<\/li>\n<li>Counselling will activate a clients attachment dynamic &#8211; they&#8217;re in a vulnerable space where they&#8217;ll be expected to share their thoughts and worries.<\/li>\n<li>As a counsellor, you&#8217;ll be presenting yourself as a solid figure the client can co-regulate from.<\/li>\n<li>Use attachment theory as an essential tool to understand a client and help them grow.<\/li>\n<\/ul>\n\t\t\t<h4>The National Counselling Society is proud to sponsor Practice Matters.<\/h4>\t\t\t\n\t\t\t\t<p>NCS are really excited to have launched their <strong>Children and Young People Therapist Register<\/strong> for counsellors working with the younger age group.<\/p>\nTo find out more, visit <strong><a href=\"https:\/\/nationalcounsellingsociety.org\/about-us\/counselling-children-young-people-1\" target=\"_blank\" rel=\"noopener\">nationalcounsellingsociety.org <\/a><\/strong>or simply click the button below.\n&nbsp;\n\t\t\t<a href=\"https:\/\/nationalcounsellingsociety.org\/about-us\/counselling-children-young-people-1\" target=\"_blank\" rel=\"noopener\" role=\"button\" aria-label=\"Click Here for More Information\">\n\t\t\t\t\t\t\tClick Here for More Information\n\t\t<\/a>\n\t\t<h3>Free Handout Download<\/h3>\t\t\n\t\t\t<p>Three-Step Blueprint to Passing Your Skills Evaluation First Time<\/p>\n\t\t\t<a href=\"#cb227f18d9\" target=\"_self\" role=\"button\" rel=\"noopener\">\n\t\t\t\t\t\tClick Here to Download Free Handout\n\t\t\t\t\t<\/a>\n\t<h2>Links and Resources<\/h2>\n\t<p><a href=\"https:\/\/counsellingskillsacademy.com\/\" target=\"_blank\" rel=\"noopener\">Counselling Skills Academy<\/a><\/p>\n<p><a href=\"https:\/\/counsellingtutor.com\/counselling-supervision-training-online\/\" target=\"_blank\" rel=\"noopener\">Advanced Certificate in Counselling Supervision<\/a><\/p>\n<p><a href=\"https:\/\/counsellingtutor.com\/skillsbook\/\" target=\"_blank\" rel=\"noopener\"><em>Basic Counselling Skills: A Student Guide<\/em><\/a><\/p>\n<p><a href=\"https:\/\/counsellorcpd.com\/\" target=\"_blank\" rel=\"noopener\">Counsellor CPD<\/a><\/p>\n<p><a href=\"https:\/\/counsellingtutor.com\/csr\/\" target=\"_blank\" rel=\"noopener\">Counselling Study Resource<\/a><\/p>\n<p><a href=\"https:\/\/counsellingtutor.com\/rorys-new-book\/\" target=\"_blank\" rel=\"noopener\"><em>Counselling Theory in Practice: A Student Guide<\/em><\/a><\/p>\n<p><a href=\"https:\/\/counsellingtutor.com\/shop\/\" target=\"_blank\" rel=\"noopener\">Counselling Tutor Shop<\/a><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/groups\/472203952972076\/?source_id=178634356065334\" target=\"_blank\" rel=\"noopener\">Facebook group<\/a><\/p>\n<p><a href=\"https:\/\/counsellingtutor.com\/\" target=\"_blank\" rel=\"noopener\">Website<\/a><\/p>\n<p><a href=\"https:\/\/www.amazon.co.uk\/Online-Telephone-Counselling-Practitioners-Guide-ebook\/dp\/B08W21Y3Q6\/ref=sr_1_2?dchild=1&amp;keywords=rory+lees-oakes&amp;qid=1612778690&amp;sr=8-2\" target=\"_blank\" rel=\"noopener\"><em>Online and Telephone Counselling: A Practitioner&#8217;s Guide<\/em><\/a><\/p>\n<p><a href=\"https:\/\/counsellingtutor.com\/online-and-telephone-counselling-course\/\" target=\"_blank\" rel=\"noopener\">Online and Telephone Counselling Course<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>248 &#8211; SEO for Therapists Evaluating Counselling Skills &#8211; Applying Attachment Theory and Research in Day-to-Day Counselling In Episode 248 of the Counselling Tutor Podcast, your hosts Rory Lees-Oakes and Ken Kelly take us through this week&#8217;s three topics: In &#8216;Theory in Practice&#8217;, we look at evaluating and improving your counselling skills. Then in &#8216;Practice [&hellip;]<\/p>\n","protected":false},"author":13127,"featured_media":70788,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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